Just three months ago, we unveiled the new AI-powered Microsoft Bing and Edge to reinvent the future of search with your copilot for the web. We aimed to tackle a universal problem with traditional search – that nearly half of all web searches go unanswered, resulting in billions of people’s searches falling short of the mark. We launched the new Bing to bring you better search results, answers to your questions, the ability to create and compose, and with a new level of ease of use by being able to chat in natural language. Bing combines powerful large language models like Open AI’s GPT-4 with our immense search index for results that are current, cited and conversational – something you can’t get anywhere else but on Bing. This is fundamentally changing the way people find information.
就在三个月前,我们推出了新的人工智能驱动的 Microsoft Bing 和 Edge,与您的网络副驾驶一起重塑搜索的未来。我们的目标是解决传统搜索的一个普遍问题——几乎一半的网络搜索都没有得到答复,导致数十亿人的搜索达不到标准。我们推出新的 Bing 是为了给你带来更好的搜索结果、问题的答案、创建和撰写的能力,并通过能够用自然语言聊天将易用性提升到一个新的水平。 Bing 将强大的大型语言模型(如 Open AI 的 GPT-4)与我们庞大的搜索索引相结合,以获取最新、引用和对话的结果——这是你在 Bing 以外的任何地方都无法获得的。这从根本上改变了人们查找信息的方式。
In just 90 days, our customers have engaged in over a half a billion chats, using chat features to get summarized answers to help them with everything from finding the best place to travel for someone with pollen allergies, to organizing the last 10 years of worldwide volcanic activity into a table. We have also seen people create over 200 million images with Bing Image Creator. All up, Bing has grown to exceed 100 million daily active users and daily installs of the Bing mobile app have increased 4X since launch. As a result we are seeing growth of Bing share and it follows the eight straight quarters of growth in our Microsoft Edge browser share. We’re excited about continuing to make Bing more accessible by its introduction to the Windows taskbar, reaching over half a billion customers every month.
在短短 90 天内,我们的客户参与了超过 10 亿次聊天,使用聊天功能获得汇总答案,帮助他们解决从为花粉过敏者寻找最佳旅行地点到组织过去 10 年全球火山活动成表。我们还看到人们使用 Bing Image Creator 创建了超过 2 亿张图像。总而言之,Bing 的每日活跃用户已超过 1 亿,Bing 移动应用的每日安装量自推出以来增长了 4 倍。因此,我们看到 Bing 份额的增长,这是继我们的 Microsoft Edge 浏览器份额连续八个季度增长之后。我们很高兴通过引入 Windows 任务栏继续使 Bing 更易于访问,每月覆盖超过 50 亿客户。
Entering the next generation of AI-powered search
Today I’m thrilled to share we are moving to the next generation of AI-powered Bing and Edge to transform the largest category of software in the world – search – by greatly expanding the vision and capabilities we think of as Your Copilot for the Web. This next generation is defined by:
进入下一代 AI 驱动的搜索今天我很高兴地分享我们正在转向下一代 AI 驱动的 Bing 和 Edge,通过极大地扩展我们的视野和功能来改变世界上最大的软件类别——搜索——将其视为您的 Web 副驾驶。下一代的定义是:
- Opening up Bing to more people by moving from Limited Preview to Open Preview and eliminating the waitlist for trial.
通过从有限预览转变为开放预览并消除试用候补名单,向更多人开放 Bing。 - Moving from text-only search & chat to one that is incredibly more visual with rich image/video answers and coming shortly, new multimodal support.
从纯文本搜索和聊天转变为具有丰富图像/视频答案的更加直观的搜索和聊天,并且即将推出新的多模式支持。 - Moving from single use chat/search sessions to multi-session productivity experiences with chat history and persistent chats within Edge.
从单一使用的聊天/搜索会话转变为具有聊天历史记录和 Edge 中持久聊天的多会话生产力体验。 - Opening up platform capabilities so developers and third parties can build on top of Bing to help people take actions on their queries and complete tasks.
开放平台功能,以便开发人员和第三方可以在 Bing 之上构建,帮助人们对他们的查询采取行动并完成任务。
Bing now in Open Preview Bing 现在处于开放预览状态
Thanks to tremendous customer adoption, engagement and feedback, we’re ready to take the next step and are announcing the new Bing is now in Open Preview and no longer has a waitlist. This means that it will now be easier than ever for everyone to try the new Bing and Edge by simply signing into Bing with your Microsoft Account.
由于大量的客户采用、参与和反馈,我们已准备好采取下一步行动,并宣布新的 Bing 现在处于开放预览阶段,不再有候补名单。这意味着现在每个人都可以比以往更轻松地试用新的 Bing 和 Edge,只需使用您的 Microsoft 帐户登录 Bing。
Making search more visual
We know from research that the human brain processes visual information about 60,000 times faster than text, making visual tools a critical way people search, create and gain understanding. Bing has always been known for its visual experiences including features like Knowledge Cards and visual search. And now we’re delivering those same experiences in chat. We’re introducing richer, more visual answers including charts and graphs and updated formatting of answers, helping you find the information you seek more easily.
让搜索更直观我们从研究中得知,人类大脑处理视觉信息的速度比文本快 60,000 倍,这使得视觉工具成为人们搜索、创造和获得理解的重要方式。 Bing 一直以其视觉体验而闻名,包括知识卡和视觉搜索等功能。现在我们在聊天中提供相同的体验。我们正在引入更丰富、更直观的答案,包括图表和图形以及更新的答案格式,帮助您更轻松地找到所需的信息。
The above video shows visual improvements to Bing chat.
上面的视频显示了 Bing 聊天的视觉改进。
We recently announced the integration of Bing Image Creator into the new Bing chat experience making Bing the only search experience with the ability to generate both written and visual content in one place, from within chat. And today, I’m excited to share that we are expanding Image Creator to all languages in Bing – that’s more than 100 languages – so now you can create images in your native language.
我们最近宣布将 Bing Image Creator 集成到新的 Bing 聊天体验中,使 Bing 成为唯一能够在一个地方从聊天中生成书面和视觉内容的搜索体验。今天,我很高兴与大家分享我们正在将 Image Creator 扩展到 Bing 中的所有语言——超过 100 种语言——所以现在你可以用你的母语创建图像。
Video showing Bing Image Creator.
显示 Bing Image Creator 的视频。
We’re also beginning our journey to a redesigned Microsoft Edge where one in four Bing chats originate. Edge continues to be your copilot for the web, the first to use AI, and the only browser with Bing built-in. As these changes begin to roll out, you’ll begin to see a sleeker and enhanced user interface including a streamlined look, rounded corners, organized containers and semi-transparent visual elements.
我们还开始了重新设计的 Microsoft Edge 之旅,四分之一的 Bing 聊天都来自于该浏览器。 Edge 仍然是您的网络副驾驶,它是第一个使用 AI 的浏览器,也是唯一一个内置 Bing 的浏览器。随着这些更改开始推出,您将开始看到更时尚和增强的用户界面,包括流线型外观、圆角、井井有条的容器和半透明的视觉元素。
Lastly, we’re expanding what’s possible with multi-modal capabilities and are beginning the work to incorporate visual search in chat so you will be able to upload images and search the web for related content.
最后,我们正在扩展多模态功能的可能性,并开始着手将视觉搜索整合到聊天中,这样您就可以上传图片并在网络上搜索相关内容。
Making search more productive
Two of the most requested features we’ve heard are maintaining access to your chat history and being able to share and export. Starting shortly, you’ll be able to pick up where you left off and return to previous chats in Bing chat with chat history. And when you want to dig into something deeper and open a Bing chat result, your chat will move to your Edge sidebar, so you can keep your chat on hand while you browse. Over time, we’re exploring making your chats more personalized by bringing context from a previous chat into new conversations.
让搜索更有效率 我们听说过的两个最需要的功能是保持对您的聊天记录的访问以及能够共享和导出。不久之后,您将能够从上次中断的地方继续,并返回到带有聊天历史记录的 Bing 聊天中之前的聊天。当你想深入了解一些东西并打开 Bing 聊天结果时,你的聊天将移动到你的 Edge 侧边栏,这样你就可以在浏览时保持聊天在手边。随着时间的推移,我们正在探索通过将之前聊天的上下文带入新对话中来让您的聊天更加个性化。
Chat history video. 聊天记录视频。
Persistent chat video. 持续的聊天视频。
Starting soon, we’re also adding export and share functionalities into chat. For times when you want to easily share your conversation with others in social media or continue iterating on a newly discovered idea, you can export it directly – the format stays the same to make an easy transition to continue in collaborative tools like Microsoft Word.
不久之后,我们还将在聊天中添加导出和共享功能。当您想在社交媒体上轻松地与他人分享您的对话或继续重复新发现的想法时,您可以直接将其导出——格式保持不变,以便轻松过渡到继续使用 Microsoft Word 等协作工具。
Chat in Microsoft Edge will also soon have improved summarization capabilities for long documents, including PDFs and longer-form websites, making it easier to consume dense online content. We are also introducing Edge actions. Available in the coming weeks, people will soon be able to lean on AI to complete even more tasks with fewer steps. For example, if you want to watch a particular movie, actions in Edge will find and show you options in chat in the sidebar and then play the movie you want from where it’s available. Edge mobile will also soon include page context, so you can ask questions in Bing chat related to the mobile page you’re viewing. The compose feature in sidebar can also now tailor drafts based on feedback you give like tone, length, phrasing and more.
Microsoft Edge 中的聊天也将很快改进长文档(包括 PDF 和更长格式的网站)的摘要功能,从而更容易使用密集的在线内容。我们还引入了边缘操作。在接下来的几周内,人们将很快能够依靠 AI 以更少的步骤完成更多的任务。例如,如果你想看一部特定的电影,Edge 中的操作会在边栏的聊天中找到并显示选项,然后从可用的地方播放你想要的电影。 Edge Mobile 也将很快包含页面上下文,因此您可以在 Bing 聊天中提出与您正在查看的移动页面相关的问题。侧边栏中的撰写功能现在还可以根据您提供的反馈(例如语气、长度、措辞等)来定制草稿。
Edge actions video. 边缘动作视频。
Compose video. 制作视频。
Moving from a product to a platform
The new AI-powered Bing has already helped people more easily find or create what they are looking for, making chat a great tool for both understanding and taking action. The integration of Image Creator saves you time by completing the task of creating the image you need right within chat.
从产品到平台新的人工智能 Bing 已经帮助人们更轻松地找到或创建他们正在寻找的东西,使聊天成为理解和采取行动的好工具。 Image Creator 的集成通过在聊天中完成创建所需图像的任务来节省您的时间。
We’ll soon build third-party plug-ins into the Bing chat experience creating a platform for developers. For example, if you’re researching the latest restaurant for dinner in Bing chat, it will leverage OpenTable to help you find and book a reservation. Or, with Wolfram|Alpha, you can create powerful visualizations and get answers to complex science, math and human-curated data-based questions directly from Bing chat. We are working with our partners at OpenAI to make it easier and as consistent as possible for developers to take advantage of this opportunity. We believe these types of skills are a game-changer in the reinvention of search and to advance opportunities for developers in search. We look forward to sharing more details at Microsoft Build later this month.
我们很快将在 Bing 聊天体验中构建第三方插件,为开发人员创建一个平台。例如,如果您正在 Bing 聊天中研究最新的晚餐餐厅,它将利用 OpenTable 帮助您查找和预订。或者,借助 Wolfram|Alpha,您可以创建强大的可视化效果,并直接从 Bing 聊天中获得复杂科学、数学和人工策划的基于数据的问题的答案。我们正在与 OpenAI 的合作伙伴合作,使开发人员能够更轻松、更一致地利用这一机会。我们相信这些类型的技能可以改变搜索的游戏规则,并为搜索开发人员提供更多机会。我们期待在本月晚些时候在 Microsoft Build 上分享更多详细信息。
Bing actions. 必应动作。
Continuing to build in the open, responsibly
As we’ve said from the beginning, responsible AI is at the center of every new experience we build with the new Bing and Edge. And getting the new Bing into preview so we can learn from real-world testing and feedback has been critical to our success and ability to expand the experience to more users. We believe innovating and learning in the open is part of a responsible approach. But we don’t stop there. Together with our partners at OpenAI, we’ve continued to implement safeguards to defend against harmful content based on what we’re learning and seeing in preview. Our teams continue to work to address issues such as misinformation and disinformation, content blocking, data safety and preventing the promotion of harmful or discriminatory content in line with our AI principles. Learn more here about our approach to responsible AI with the new Bing.
继续以开放、负责任的方式构建正如我们从一开始就说过的,负责任的 AI 是我们使用新的 Bing 和 Edge 构建的每一个新体验的核心。让新的 Bing 进入预览,以便我们可以从真实世界的测试和反馈中学习,这对我们的成功和将体验扩展到更多用户的能力至关重要。我们相信公开创新和学习是负责任的做法的一部分。但我们不止于此。我们与我们在 OpenAI 的合作伙伴一起,根据我们在预览中学习和看到的内容,继续实施保护措施来抵御有害内容。我们的团队继续努力解决错误信息和虚假信息、内容屏蔽、数据安全等问题,并根据我们的 AI 原则防止有害或歧视性内容的推广。在此处详细了解我们使用新 Bing 实现负责任的 AI 的方法。
If you haven’t tried the new Bing and Edge yet,, now is the time to experience firsthand how we’re reinventing search with your copilot for the web. We’ll also continue our thoughtful and measured approach of gathering feedback and making rapid adjustments in preview. We continue to use this feedback to make weekly changes to the preview by incorporating the most requested features and updates and adding new experiences along the way. Experience the future of search by visiting bing.com today or downloading the Bing mobile app in your favorite app store.
如果您还没有尝试过新的 Bing 和 Edge,现在是亲身体验我们如何与您的网络副驾驶一起重塑搜索的时候了。我们还将继续采用深思熟虑和审慎的方法来收集反馈并在预览中进行快速调整。我们将继续使用此反馈对预览进行每周更改,方法是合并最需要的功能和更新并在此过程中添加新体验。立即访问 bing.com 或在您最喜爱的应用商店下载 Bing 移动应用,体验搜索的未来。